What characteristic defines a generic product?

A generic product is specifically identified by its lack of a brand name. This means it typically doesn't carry the branding that distinguishes it from other products, allowing it to be marketed more on its price point rather than its brand appeal. Generic products are often associated with lower-cost alternatives to branded items, which can make them attractive options for budget-conscious consumers.

In contrast, products with unique brand names emphasize branding and are often marketed with distinctive features. Premium pricing is characteristic of products that leverage brand prestige or marketing, while celebrity endorsements are aimed at enhancing a product's perceived value or desirability through association with well-known figures. Each of these attributes reflects a focus on branding that is contrary to the nature of generic products.