Why are promotional displays important in retail?

Promotional displays play a crucial role in retail by effectively capturing customer attention and motivating them to make purchases. These displays are strategically designed to highlight certain products, sales, or special offers, making them more noticeable to shoppers. By appealing to customers visually and providing information about deals or new arrivals, promotional displays can significantly influence buying behavior and drive sales. They create an environment where customers feel compelled to explore products they might not have considered otherwise. This ability to engage shoppers and prompt immediate action ultimately enhances the shopping experience and contributes to increased revenue for the retailer. Other options, while they mention aspects of promotional displays, do not encompass their primary function in fostering consumer interest and facilitating purchases.